Evelin Gonzalez Padilla        
Brand Identity + Product Design

[Index]


Kindle Books, Amazon             
Nutrena Feeds  [under construction]
Cravi Cooking                            
Museo del Palacio de Bellas Artes  
Colonial Echoes                          










About

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[Notes] 



Evelin Gonzalez Padilla
Brand Identity + Product Design


Say hello!
CV
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For me, social justice works like a designer who refuses to ignore misaligned elements. If a community’s layout is off, my instinct is to nudge, resize, and re-center until everyone fits on the page—no one left in the margins like a forgotten footnote. Inequity is like bad kerning: once I see it, I can’t unsee it, and I’m going to fix it. Justice, like good design, isn’t decoration—it’s structure. And if that structure isn’t holding everyone,
I’m not finished designing yet.

Design, at its core, is about intention. And I choose to be intentional about who gets space, who gets visibility, and who gets to feel like they belong.
I don’t want to adjust the margins—I want to redesign the system so no one is ever pushed to the edge in the first place.


Education

01.2023
04.2026



 03.2026




07.2018
05.2022


ArtCenter College of Design
Pasadena, CA
Bachelor of Fine Arts in Graphic Design
Specialization: Brand Identity and Product Design 
           
           Adobe Design Storm
          Presented innovative ways to advance
          user experience and bring to life the 
          design process of tomorrow.

Chaffey College
Rancho Cucamonga, California
Associate in Arts, Graphic Design for Digital Media


Experience 

02.2026
05.2026





08.2022
05.2026





08.2025
10. 2025





07.2024 
01.2025





05.2023
06.2024

Teaching Assistant
ArtCenter College of Design
Pasadena, CA
Assistanted for Tracey Shiffman’s Publication Design course, by supporting students with layout, typography, and visual storytelling, while helping them  with critiques, project development, and production workflows.

Barista
Starbucks Corporation
Pasadena, CA
Prepared and served high-quality beverages in a fast-paced environment while delivering friendly, attentive customer service. 

Freelance Graphic Design
Mar Ventures Inc.
Long Beach, CA
Created a small branded publication that built on the existing visual identity while elevating the brand’s overall visual strategy and design language.

Teaching/Lab Assistant
Archetype Press, ArtCenter College of Design
Pasadena, CA
Coached and supported letterpress printing classes and maintained studio operations; assisted students with technical processes, ensured an organized and functional workspace, collaborated with teams to meet project deadlines.

Department Assistant Humanities & Sciences
ArtCenter College of Design
Pasadena, CA
Coordinated departmental activities by managing 
schedules, supporting faculty, and ensuring the 
smooth operation of academic functions.

Recognition

2026


01.2023
05.2026




09.2024
05.2026


Leah Hoffmitz Milken Scholarship for Letterform Design
Epoch Roman, Font Design

Martha Chandler Scholarship
The Michael K. Shinoda Endowed Scholarship
ArtCenter Undergraduate Scholarship

ArtCenter College of Design South Campus Gallery
Epoch Roman (Font)
Colonial Echoes (Exhibition Concept)
Sazón (Brand Identity)
Mexhican no Mestiza (Book)


Expertise



                
Working knowledge of:
InDesign, Illustrator, Photoshop, Figma, Keynote, 
Procreate, Miro, Excel, ChatGPT, Claude AI, Gemini, 
Copit, Basecamp, Notion

Familiar with:
MadMapper, After Effects, p5.js, Processing, basil.js.

Skills
Art direction, identity development, UI/UX, book design, social 
media marketing, presentation deck building

Craft
DSLR photography, editing/retouching, laser cutting, letterpress, 
calligraphy, font design, physical computing, embroidery, modeling 
(wood, plastic, acrylic)

Languages
English (fluent), Spanish (native)


Interests


History fanatic, cooking enthusiast, poetry writer, 
competitive board game player, music and film lover.
               


 Reference available upon request.



Last Updated 05.02.2026


Be Happy!